Mercedes has taken the covers off what could be the most lavish SUV ever created.
Called the Vision Mercedes-Maybach Ultimate Luxury, it’s an opulent off roader that suggests the German giant could soon go head-to-head with the forthcoming Rolls-Royce Cullinan.
First shown at the Beijing Motor Show last week, the jacked-up limo surrounds rear-seat passengers with soothing waves of blue lights, refreshes them with a bespoke tea set and promises to transport them in ‘an unprecedented world of luxury’.
It is just the latest round to be fired in a battle between the world’s high-end car makers to showcase the most luxurious SUVs, which has seen Bentley and Lamborghini launch 4x4s, with Rolls-Royce and Ferrari to follow.
The design closely resembles other Mercedes-Maybach concepts showcased in recent months, including the superyacht-inspired 6 Cabriolet.
However, this time the German luxury-car builder wanted to combine limousine-like comfort with the commanding ride height of a 4×4.
Under the svelte bodywork is a 740bhp all-electric powertrain that’s capable of propelling this swanky SUV to a top speed of 250kph and offers a range – when driven more conservatively – of 500 km between charges.
And you don’t have to worry too much about running out of juice; fast-charging functionality means you can get an extra 160 km of range by having the car plugged into a power supply for just five minutes, Mercedes claims.
The new SUV is an unsurprising development under the Maybach name – Mercedes’ long-standing limo-producing sub-brand that was killed off in 2012 but relaunched by the car manufacturer just three years later – not least because images of the enormous off-roader were leaked a week ago.
It follows the recent trend of boutique car brands shifting attention to the growing SUV market, tracing the footsteps of the Bentley Bentayga, Lamborghini Urus, Maserati Levante and eagerly-anticipated Rolls-Royce Cullinan.
With these rivals in mind, expect the price tag of a production-ready version to be substantial.